Grateful to Serve
For Dan Faulkner Jr., what happens after a transaction is as important as getting to the closing table. “Every July, I invite 75 clients to a Seattle Mariners baseball game for what I call a ‘Gratitude Gathering.’ I go all out and try to make this a memorable experience by hiring a professional photographer, handing out goodie bags filled with surprises, and making sure I speak personally with everyone there, letting them know how much I appreciate them,” says Faulkner, 29. To ensure sales go smoothly, he has hired a dedicated client care coordinator. Even his bimonthly e-newsletter spotlights a client and describes how he met that person’s real estate needs. “It’s not about me. It’s about the person I’m helping,” Faulkner says.