For Ginger Vereen service comes first, whatever the circumstances. “Each person has specifics unique to them,” says Vereen, who won this year’s 30U30 Web Choice Award by garnering the most online votes among the 50 finalists. Vereen is the consummate problem solver. For example, one client recently found himself in a legal quandary. His work visa was expiring, and he had to return to Brazil. He listed his home with Vereen, but the situation was becoming dicey: He was behind on his mortgage and facing foreclosure. She created a transition plan. “With the help of an attorney and a lot of perseverance, we were able to get short-sale approval,” she says, and her grateful client was on his way home.