30 Under 30 Honorees of 2009

Pick another year

Rachel Valentino
Salesperson, GRI, SRES
Keller Williams Capital Properties
Keller Williams Capital Properties,
7801 Woodmont Avenue
Bethesda, MD
United States

All About Business: After earning her MBA from American University, Rachel Valentino had a tough choice to make: accept a lucrative offer with IBM or pursue her dream to become a leader in the real estate industry. She had previous work experience on Wall Street and as a product analyst at a large corporation in Washington, but working in a traditional office environment was no longer appealing. "I loved the idea of being able to use both my marketing and my entrepreneurial skills," Valentino says.

Top performer: Valentino took her business savvy to Long & Foster, where in 2007 she earned her office’s "Rookie of the Year" award. In 2008, she sold just over $13 million in homes and closed 36 sides.

Knowing her niche: Valentino goes after a demographic she thoroughly understands: Generation X and Y buyers. She’s developed a sleek Web site to attract her target audience and walks clients through every step of the transaction. "I understand the complexity and the psychology of the purchasing cycle," Valentino says.