Erica Christoffer is a multimedia journalist and contributing writer and editor for REALTOR® Magazine. She can be reached at firstname.lastname@example.org.
Sixty-eight percent of agents today work on a team, according to a recent survey by real estate coach Tom Ferry. Here’s why.
The value of home stagers is widely known, but hiring a professional organizer could better target what your clients need and become the service that will set your company apart.
Meet the woman who brought a lot of green – in more ways than one – to Kilroy Realty.
NAR may have just the thing that will save you time and money. Check out its plethora of downloadable letters and forms, cutting-edge data tools, and consumer-focused education resources.
Real estate coach Tom Ferry surveyed agents to find out what’s holding them back and how brokers can help. Here’s what he found.
Take a page from ERA Real Estate's playbook and create lasting philanthropic partnerships that bring teams together to focus on a common goal.
Peter Hernandez, designated broker and co-owner of California-based Teles Properties, discusses the complexities that have led to a boom in Chinese home buyers.
The countdown to naming the 2016 class of 30 Under 30 is on, and it’s time for you to help one of the 50 finalists win the Web Choice Award and land a spot in the 30.
Find out how emerging technology for photography and video can be put to use in your real estate business.
Instantly share sharper images and higher video quality with your network. Here are the latest camera models to put to use in your marketing.
It’s time to think beyond home tours. Learn how two women are creatively showcasing their personalities in real estate videos.
Gino Blefari, CEO of HSF Affiliates, explains how the “four disciplines of execution” will help you remain accountable to your goals.
NAR’s new consumer ad campaign is a little edgy. It’s all part of a strategy to remind hyper-connected consumers about the importance of professional help in real estate.
Your office should be inviting for clients but also a productive work environment for agents and staff. Simple behavioral changes can help achieve that.
Web analytics are key to accurately target your online marketing campaigns. But what data should you pay attention to and what should you ignore?
Broker-owners explain the steps needed for a smooth transition from brick and mortar to a cloud-based business.
Learn how one Atlanta broker wins loyal international investors who sing his praises overseas.
NAR's Library & Archives offers David Knox training DVDs to members. Find out how to reserve a copy.
Prepare your company for the team business model by checking these three steps off your to-do list.
Make sure you and your agents are staying out of hot water on social media. Here are five techniques to mitigate risk.
Low inventory? Brokers can help create inventory. Learn how to partner with small-volume builders to bring much-needed housing to your area.
Hone your recruitment tactics and find the right fit for your team with these recommendations from real estate trainer David Knox.
Understand the demographics of your market and make sure your agents can meet those clients’ needs.
Build a digital recruiting campaign now in order to meet your goals next year.
Here are five ideas for setting agent recruitment and retention priorities as you write next year’s business plan.