You lose valuable selling time on the market while a buyer negotiates with a lender, only to have the loan fall through.What should you do to ensure that buyers can come up with the money to buy the home they’ve chosen? We’re here to help with a crash course in financing.
What does it take to convince skeptical sellers that you’re the right salesperson to market their home? You need disciplined research and preparation skills to analyze the market, assess pricing options, and plan an effective marketing campaign for the home. Here are the resources to get started.
Sales experts helped us develop four scenarios that represent some of the most common objections you’ll hear from sellers. Use these sample scripts to prepare yourself for your next listing appointment.
If you’re not prospecting because you’re not sure what to say, fear no more. Here are techniques for handling today’s most common objections from prospective clients. Here's a look at four sample scenarios and what you should say.
Though home builders and existing-home brokers work side by side, it’s uncommon to meet brokers who do both. That rare breed who wears both hats says that combining new-home construction and existing-home sales into a single business model creates a synergy that energizes both businesses in good times and provides a safety net in leaner times.
A realistic budget that includes all of your monthly expenses is the first step to a stronger financial footing. As you create your budget for the year ahead, be on the lookout for areas where you can easily save money — you’ll find that every little thing counts.
There’s no universal method of budgeting. What’s important is to find a process that works for you and stick with it. Use this budgeting blueprint, and the accompanying budget tips, to get you started.
Antisolicitation laws have hampered the ability to reach prospective clients by e-mail and phone. The good news is that since real estate is still grounded in relationships, you can always be creative in marketing to new clients. Savvy agents are using two techniques to do just that.
Ed Krafchow initiated a Hispanic outreach effort and this year launched a Spanglish-language listings magazine, Palacio. He also embarked on a personal mission to help the real estate industry understand what the surge in Hispanic households means to its future success.
In this new environment, nothing is more important than keeping your sales associates motivated, because it’s only when they’re hungry to succeed that they can look at slower markets and see opportunity.