John D. Mayfield, ABR, CRB, e-PRO, GRI, is a sales coach, author, and broker/owner of Mayfield Real Estate in Farmington, Mo. You can contact Mayfield through his Web site, www.BusinessTechGuy.com.
Check out these tips for connecting and staying in touch with your clients: Sphere, Organize, Consistency, Invite, Active, and Listen. It’s time to get SOCIAL.
Real estate has seen its share of ups and downs over the past 10 years. When life, and the market, throw "LEMONS" your way, use these tips to make lemonade.
Do you know what’s going on in your industry at a local and national level? Find out where to get statistics that give you a window into real estate, and how you can use those numbers to bring in more business.
Have you lost sight or focus of the vision you set at the beginning of the year? Are your goals still as relevant and meaningful today as they were on Jan. 1? There’s still time reinvigorate yourself to reach your goals and vision for this year.
“The PC is dead,” declared a recent article on technology trends, and one of the nails in its coffin could be the rise of “cloud computing.” But what, exactly, is this cloud, and why do so many companies have their heads in it these days?
Action plans can help keep you on track and ensure that you’re covering all of your bases. One such action plan should revolve around new listings. Here are seven key things you should do each time you take a new listing.
Social media can do a lot for you, but you should avoid spending countless hours using it in ways that will not profit your business. Have a plan, touch your sphere, show your expertise, and organize and pre-post your ideas.
As the old saying goes, insanity is doing the same thing over and over but expecting different results. This statement applies to real estate pros who don't incorporate strengths, weaknesses, opportunities, and threats into their business.
Because of the independent nature of the work, the travails of the business, and the irregular cash flow, real estate is one of the more stressful professions to pursue. Here are a few ways to effectively deal with stress.
Whether sent via e-mail or the U.S. Postal Service, the written word is still essential to client communications. Here are some tips and templates for how to construct and compose a good business letter.
Holding an open house is one of the most traditional strategies for getting buyers interested in a property. But without changing the way you view open houses, you risk missing out on Web-savvy consumers who head to their computers to do their first walk-through.
In a listing presentation, it’s more important to let your prospective clients lead the discussion about what their needs are and then, matching their personality styles and their need for details, and try to convince them that you’re the best person for the job.
You’ve already made the decision that next year will be a great year for business. Now is the time to back up that decision with some concrete plans. Here are seven resolutions every real estate practitioner should make in order to reach their full potential.
Try new ways of communicating with clients, managing your time, and marketing your skills. If you haven’t yet given these four ideas a test ride, now may be the time. What’s stopping you?
To be an effective communicator, it’s important that you not only read other peoples’ nonverbal messages, but that you focus on sending your own. Here are five ways you can make sure your unspoken word is just as powerful as your spoken message.
Surveys can fuel ideas for new service offerings to help you improve your selling skills and fix problems that you didn’t even know existed. But in order to gain value from customer feedback, you have to know what to ask and how to ask it.