Melissa Dittmann Tracey is a contributing editor for REALTOR® Magazine. She can be reached at email@example.com. Follow her on Instagram and Twitter: @housingmuse
Do your listing ads tell the story you want?
A busy job in real estate can lead to burnout. Here’s how to keep yourself sharp.
You can work more efficiently and think more critically — but you have to give yourself a break.
Get inspired to write better listing copy with these samples of narratives from a professional real estate copywriter.
Lighten up! Research suggests that leveraging your funny bone in real estate can improve your customer relationships and even your sales success.
The digital real estate consumer is on a mission. How are you going to intercept their house-hunt online so they find you?
You use your voice every day in business to connect with clients and peers. But are you leveraging your greatest instrument to improve your professional image?
Illegal drug activity in a home, even from years ago, can come back to taint a real estate transaction.
Don’t capture your listings in a not-so-picture-perfect moment.
Keep all parties safe in a transaction by offering your buyers and sellers these important tips.
The reason your clients decide to use your services multiple times can run much deeper than just because they thought you did a good job, studies suggest.
Here's what good staging is not: ripping every last bit of personality out of a home before showing it to buyers.
8 staging trends to make your listings pop
Make sure these three common technology offenses don’t damage your relationships: oversharing, overusing, and overly informal.
More customers are going online to choose a sales agent. Here’s what they’re finding.
From bendable smartphones to driverless cars, these upcoming technological advances will change your daily routine on the job.
Should you turn to a reputation management company to oversee what's being posted about you online?
Peruse this guide for a range of products to help you use technology to better manage your diverse customer relationships.
Customers have access to more information about you and your sales performance than ever before. How will your online reputation stack up?
Once you’ve got some technology working for you to build client relationships, add in a personal touch so you don’t “look less human.”
Try these high-tech methods of identifying your most-engaged online visitors and connecting with them at the most-opportune time.
Behavior-based tools can provide you with greater insights into your leads, allowing you to take advantage of more opportunities to convert.
Find some of the latest mobile gear to leverage for your business.
At the International Consumer Electronics Show this week in Las Vegas, several manufacturers are introducing ways to upgrade your mobile photographs with attachable lenses, cameras with more megapixels, and portable printers.
One of the biggest secrets to maximizing your success comes down to whether you have a “giving” versus “taking” style to your business, says best-selling author Adam Grant.