Patrick Chism is a marketing lead on the Quicken Loans Social Media Team, as well as a writer and conversion strategist for the Zing Blog. Specializing in personal finance and entrepreneurial content, Patrick enjoys breaking down complicated concepts into bite-sized information. He has also spent the last two years testing pizza dough recipes, and he's close to finding the perfect crust.
Getting started with Facebook is easy. But making it work well can be more challenging. Content sponsor Quicken Loans offers these methods to make the most of your social media spend.