It seems everyone you know in real estate is launching a blogging platform to promote their brokerages and give their associates a forum for building their client bases. Is blogging the right move for you?
When President George W. Bush in mid-February signed into law a $150 billion federal economic stimulus package, he gave the lenders something they’ve had trouble finding during the credit crunch: buyers for their big home loans.
Broker-owners who’d like nothing more than to get in front of the 38 million readers of Better Homes and Gardensmagazine and the 5 million unique monthly visitors to the magazine’s Web site will have that chance in July when Realogy Corp. rolls out its newest franchise brand, Better Homes and Gardens Real Estate.
Charm radiates throughout the beautiful old house your clients just bought — but so does cold air in the winter and hot air in the summer. Should you suggest that your clients increase the energy efficiency of their house?
High energy costs are making Americans think twice about rampant development. Overwhelmingly, people want developers and local governments to make their communities less dependent on cars by rethinking land use and pouring resources into public transportation.
With no incumbent running for president in 2008, the primaries will present voters with more choices than they’ve seen in many years. Given their diversity of views on housing and other key issues, Realtors® of every political stripe are likely to find someone they can agree with.
Your residential business is in the doldrums, so now might be a good time to start a commercial division. Such a move could help you diversify your operations to create a new income stream for future growth.
Buyers have energy efficiency on their minds, but they still like their big houses and multiple cars, too. Almost 60 percent of home buyers are prepared to spend more for a house with an oversized garage, and almost 40 percent would do the same to get a house that’s ready for cable or satellite TV, NAR research shows.
Breathing new life into the exterior of your office doesn’t have to take a lot of money, and it just might help you catch the attention of a few passersby who otherwise might have just kept going. Here’s how you might do it for just a small outlay.
If you’re thinking about affiliating your company with a national or regional brand, whether through a franchise affiliation or a licensing agreement, you can use these survey findings to help you compare offerings.