Different market conditions require new business approaches. The market slowdown of the last year and a half has been part of the driving force behind the change for many brokers who are switching gears.
REALTOR.com President Errol Samuelson and Move President Lorna Borenstein explain how the new REALTOR.com will solidify the site as the No. 1 home search site among consumers and what the revamp means for you.
Small real estate operations have their own secrets for staying competitive against larger rivals, but they all share a steadiness in their approach, persistence, and an attention to detail that translate into a consistent, and satisfying, experience for their clients.
It seems everyone you know in real estate is launching a blogging platform to promote their brokerages and give their associates a forum for building their client bases. Is blogging the right move for you?
James Crumbaugh launched a 100 percent company in January, which lets associates keep more of their money than his competitors. He says he can keep the fee so low because his company is virtual, which means its brokers have no office costs.
A lot of home buyers don’t know that at some real estate brokerages they can get their mortgage, title insurance, home warranty, and other settlement services under one roof. But when they learn of the option, they want it.
A look at the survey by REALTOR® magazine which identified differences in associates’ career goals — differences that can help you tailor your offerings to the types of real estate professionals you want to recruit or retain.
When President George W. Bush in mid-February signed into law a $150 billion federal economic stimulus package, he gave the lenders something they’ve had trouble finding during the credit crunch: buyers for their big home loans.
Broker-owners who’d like nothing more than to get in front of the 38 million readers of Better Homes and Gardensmagazine and the 5 million unique monthly visitors to the magazine’s Web site will have that chance in July when Realogy Corp. rolls out its newest franchise brand, Better Homes and Gardens Real Estate.
Charm radiates throughout the beautiful old house your clients just bought — but so does cold air in the winter and hot air in the summer. Should you suggest that your clients increase the energy efficiency of their house?
High energy costs are making Americans think twice about rampant development. Overwhelmingly, people want developers and local governments to make their communities less dependent on cars by rethinking land use and pouring resources into public transportation.