Move Inc. Acquires SocialBios

July 19, 2011

Move Inc., the operator of Realtor.com, has acquired the social search platform SocialBios, which it hopes will help real estate professionals expand and more easily manage their connections on social networks.

Social Bios allows you to aggregate all of your disparate social networking profiles onto one page. You can use it to create an “About Us” page for your web site or Facebook fan page, for example, that highlights all of your social networks. You can also use it to simplify the discovery of your shared connections on Facebook, LinkedIn, Twitter, Foursquare, and Google.

"Real estate is inherently a social business,” says Scott Boecker, chief product officer at Move Inc. “Today's search experience is highly interactive and instant with the explosion of mobile in real estate. ... This acquisition brings a new element of discovery and creativity to our online real estate marketplace as we evolve our web, mobile, and social search experiences."

Ernie Graham, general manager for Move's SocialBios platform, says that the two companies will be able to “create new ways to expedite higher quality connections between agents and consumers.”

Real estate professionals who are interested in claiming a SocialBios ID can visit http://socialbios.com.

Source: “Move Acquires SocialBios, Award-Winning Social Search Platform,” Move Inc. (July 18, 2011)

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