Not all Energy Upgrades are Equal; Post Free Money-Saving Info to Facebook

January 3, 2012

Although they think they’re saving money by taking a couple of small, energy-saving measures, home owners may actually increase their utility bills, according to a study by the Shelton Group. Instead, home owners must perform at least four energy upgrades before their utility bill drops.

You can help clients choose energy efficient upgrades that don’t cost much up front and reduce their energy consumption by 5% by posting to Facebook or Twitter a free article on energy upgrades that actually drive down costs from the REALTOR® Content Resource.

That’s just one of five free articles to help clients resolve to improve their home — and home finances — in 2012 that are ready now for you to post to Facebook or Twitter. You can also search the REALTOR® Content Resource by keyword or topic for other content ranging from home improvement and maintenance to taxes and finance.

While you’re adding REALTOR® Content Resource materials to your marketing communications, be careful not to download photos or videos on the site. The REALTOR® Content Resource doesn’t have permission to allow others to use them, and owners of the images actively search online — and charge violators for — unauthorized uses. Learn more in the Reprint Rights Policy.

The REALTOR® Content Resource is brought to you by the NATIONAL ASSOCIATION OF REALTORS®. With it, you can download free home ownership content from HouseLogic to your marketing materials.

HouseLogic is a comprehensive consumer website — from NAR— geared to helping home owners make smart decisions to enhance, maintain, and protect the value of their home.