Tips for Getting Started in Real Estate
July 1, 2013
There are five pieces of advice new real estate agents should follow if they want to succeed, according to Inman contributor Seth Price.
They should first find the right office, one where the company and broker supports them and their business goals. They should consider such factors as the firm's leadership, commission split, location, inventory, technology, training, and marketing.
It also is important to weigh the pros and cons of franchises and chains. The strong referral networks, large inventories, and brand recognition along with their higher costs and initiation fees and limited freedom are significantly different work environments from independent firms, which offer more flexibility and lower costs, but struggle with change and have smaller networks and fewer resources.
New agents also need to take advantage of learning opportunities, reading the company manual, taking technology training courses, finding a mentor, and volunteering for floor duty and open houses.
They also need to build their client list by establishing a marketing plan and developing a website. New agents should embrace mobile apps, CRM systems, the cloud, and transaction management systems to save time and money. Finally, they should continually evaluate their performance and further their education in order to remain competitive.
Source: "5 Success Strategies for New Real Estate Agents in the Digital Age," Inman News (June 26, 2013)
Updated: August 15, 2018