How Real Estate Divides the Sexes

October 31, 2014

Eighty percent of men believe buying a home is the woman's decision, while 75 percent of women consider it a joint decision, according to real estate marketing firm The Little House Company.

The survey also shows that 62 percent of men value safety and security when choosing a home and are heavy on practicality, with only 15 percent taking emotional factors into consideration. In contrast, 68 percent of women place value on the "wow factor."

Moreover, only 28 percent of men believe women desire walk-in closets, and just 36 percent of women think men want "man caves."  Both sexes place a great deal of importance on light, location, and size when choosing a home.

Source: "Battle of the Sexes When House Hunting," Realty Times (Oct. 30, 2014)

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