Smart Re-Listing Ideas as Spring Approaches

March 5, 2015

If you have clients who took their homes off the market during the winter chill but are ready to re-list, here are some tips worth sharing to get the listing back in tip-top shape.

Atlanta real estate agent and commentator Rhonda Duffy advises consumers to take on spring cleaning tasks now. "Go through every room with a box to put away anything that you know you won't need again until you are in your new home, she says. This includes personal items, clothes that you won't need until next season, or toys or other items that clutter up rooms."

Duffy says that repairs or replacement of any seriously damaged appliances is important, but "now is not the time to update or renovate. Simply do a thorough spring-cleaning of your home and yard to transition it back to its ready-to-sell glory. Add some color in your home or yard by adding potted plants or bouquets of flowers to make your home even more inviting."

Practitioners should consider freshening up listing photos, even if the existing ones are only a few months old.  "Features of a home might look different now than when pictures were first taken. "There is no need to replace every photo, but consider showing the outside of a home as it looks today, or the master bedroom with different lighting," Duffy adds.

It may also be helpful to re-word your listing description. Talk up the different features of your home that can be most appreciated and use fresh language to entice buyers to see your home for themselves, she says.

—REALTOR® Magazine