Tips for Taking Your Career to the Next Level

Advance your real estate career with these 7 ideas.

April 1, 2010

1. Sign up for a formal coaching program. "I just started Bob Proctor’s ‘Thinking Into Results’ development program," says Jim Mazziotti, broker of EXIT Realty Bend in Bend, Ore. "I’ve chosen to begin this on a personal level and then bring it to the 20 agents in my office."

2. Focus on the big picture. Commit yourself to identifying big-picture real estate trends and issues. "Once I identify the big issues, I can drill it down to the smaller ones," says Patty Scarafile, broker of Carolina One Real Estate in Charleston, S.C.

3. Put your career in perspective. "I’m teaching agents how to build a life plan and business plan," says John Veneziano, broker and president of ERA Andrew Realty in Medford, Mass. "Schedule your week’s life plan first, then insert your business plan for a more balanced life."

4. Have a clear vision. "Clarity is making sure that everyone knows his or her roles and responsibilities," says Tom Ferry of "Look at each of your services and find one way to make it better."

5. Identify your weaknesses. "We want to sell more of our own listings and improve our bomb rate [transactions that fail to close]," says Ken Clark, ABRM(sm), CRB, senior vice president and regional manager of Coldwell Banker Mid-America Group, REALTORS®, in West Des Moines, Iowa. "We then developed an education program that will help us increase our profitability."

6. Give social media a try. "One of my goals this year is to seek out tech-savvy sales associates who can help me to truly understand and use social media," says Mike Golden, co-founder of @Properties in Chicago.

7. Find daily inspiration. Every new day presents new opportunities. "I’m looking for daily e-mails that will move me forward today," says Mark B. Hansbarger, broker and co-owner of ERA Hansbarger Realty in Angola, Ind. Check out sites like or