Erica Christoffer is a multimedia journalist and contributing editor with REALTOR® Magazine. In addition to writing print and online articles, Erica oversees the magazine's Broker to Broker content, co-manages the 30 Under 30 program, and manages the YPN Lounge. Connect with her via email: firstname.lastname@example.org.
MASK UP: Putting Safety Alongside Their Name
See ways REALTORS® are getting creative with face coverings.
September - October
Are you working to keep yourself safe on the job while helping to reduce the spread of the coronavirus? REALTORS® these days are masking up. And clients expect you to take the lead on safety precautions at homes for sale. In a spring survey of 1,040 buyers and sellers by the Engagious research firm, 64% said that agents should understand state and local protocols for COVID-19 safety and provide guidance. At the same time, masks can showcase your company brand and your REALTOR® pride. See how brokers and agents are getting creative with their face masks while showing that their brand puts a premium on safety.