Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

You Could Be the Fall Guy for Your Seller’s Lies

When clients deceptively skirt their responsibility to disclose property defects, it could spell trouble for you, too.

5 Cities With Amenities That Draw Buyers

Content sponsor Quicken Loans gets the scoop on how agents in five sought-after cities are keeping buyers interested when housing choices are narrow.

When You’re Selling to an Algorithim

Agents reveal the ins and outs of working with “iBuyers.”

Blend Your Offline and Online Followers

Too often agents neglect to tie their in-person and online marketing plans together. Here are some ideas for how to bring your efforts into alignment.

Relationship Management Advice

Marketing Your Business

Selling Difficult Listings

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

Finding Your Niche

It may seem glamorous and exciting to do business with the 1 percent, but it’s not exactly easy—and it’s definitely not for everyone.