REALTORS® Conference & Expo speaker Sally Hogshead’s Fascination Advantage test identifies your core skills that help you provide the most value for your clients.

Residential property management can be a rewarding niche. But before you jump in, these REALTOR® Conference and Expo speakers recommend careful business planning.

How a real estate prayer luncheon, preemptive new client meetings, and a targeted publication can help you stand out.

One salesperson breaks out the bratwurst to attract buyers to open houses, another knows the prospecting power of a network, and a third hands out a novelty card along with his business card.