The "gift of gab" may not always be a gift when it comes to working with clients. Pointed and effective communication through the use of questions can often help relay messages and gather information with the greatest impact.
Negotiating is not only an important part of real estate but an important part of life, says John McKee, a business coach and author of many management books. A negotiation shouldn't be about winning or losing but about making sure both parties end up satisfied with the agreement. McKee suggests:
Commission checks may not be what they once were. But selling homes isn't the only way a savvy practitioner can earn a paycheck. Years of practicing real estate may have helped you develop other skill sets that you can use to your financial advantage. Here are six ways practitioners have branched out.
Even in the Internet age, direct mail is a more popular marketing technique than video and social networking sites, according to data from NAR’s 2011 Profile of Home Buyers and Sellers. Almost 20 percent of sales associates use direct mail in their marketing. Here are ideas for making this technique work best for you.
You don't have much time to make a great first impression with a potential client. Whether you're on an elevator or standing in line for coffee, you should have a script in mind that could open the door to future conversation. Here are some tips from New York–based executive coach Dale Kurow.
Cold calling, referrals, social media—how you make that initial contact with a potential client is one thing, but how you convert those leads is another matter. Professionals share their tips for turning leads into prospects, clients, and eventually future referral sources.
There's no one right way to do a listing presentation. Some practitioners emphasize statistics. Others focus on style. While you have to play to your own strengths, here are four things to steer clear of when discussing your services with a prospective seller.