Savvy practitioners working far from Aspen or Maui aren’t letting themselves get locked out of the booming second-home market; they’re getting their share through referral agreements with their seaside and mountain-bound colleagues.
The Rocky Mountain Resort Alliance started out as a way to give small local real estate boards more buying power with vendors and a louder voice on state and national policy matters. That part of it is still going strong, but it’s also evolved into a key network that’s making it possible for practitioners to work the entire region as a single market.
They make great sense to their supporters, but you won’t find more than a few brave souls charging them. They’re retainer fees, and if some in the industry have their way, they’ll be the next big thing for practitioners looking to get up-front compensation for their most precious commodity--their time.