The cyberloan field has matured from swaddling clothes to short pants. By the time it reaches adulthood, it may account for a quarter of all U.S. mortgage originations. Find out who are shaping up to be the major players in online lending—and what you need to tell homebuyers who ask you about borrowing over the Internet.
Success on the Internet comes not from sticking with one method of promotion but from keeping several balls in the air at once. RealSelect Inc.’s Russ Mann, director of professional product marketing, culled these four marketing tips from REALTOR.COM’s experience.
Many buyers of an existing house undertake remodeling at some point. How can you be of help? Here’s what one expert says real estate practitioners should tell buyers and past clients who ask their advice about remodeling.
What's the difference between a top-producing real estate salesperson and one who consistently performs at a mediocre level? Top producers keep their home office prospecting for new business while they're out taking listings.
Ideal as a house may be for an empty nester, saying so in your ads could plunge you into legal hot water. Watchdog organizations could, and frequently do, claim that such ads discriminate against families with children.
International real estate used to be the exclusive domain of multinational corporations and fabulously wealthy people. But today, technology and the interconnected global economy make it possible for you to enter the international arena. Here are some resources to get you started.
If you’re experiencing the midwinter doldrums and need a way to zip up your business, weave come to the rescue. These 50 great ideas may be all you need to spice up your marketing, dazzle your prospects, buy yourself a few more hours, or put more money in your pocket.
With the real estate industry’s continuing consolidation, your book of business is an extraordinarily valuable competitive tool—one other salespeople or companies may be willing to pay for. Don’t undervalue it, say those who’ve sold.