Personal branding isn’t just about getting people to believe you’re good at something. You actually have to be good at it for your message to resonate. The key is to back your brand up with true authenticity. Here’s how.
People instinctively turn you down when you offer them your service. Work in these phrases when communicating with prospects to get them to “yes” faster.
Ask open-ended questions to get your clients to open up, listen carefully to their responses, then interject these phrases that will connect who you are as an agent directly to their needs.
