Open houses can serve a dual purpose. The first is obvious — to market a property to potential buyers. The second is a bit more subtle. Open houses also can be an opportunity to promote your services to consumers.
The U.S. housing market faces a glut in supply right now, but there's one group that will add a lot of demand in the coming years. Who are they, and how can you work with them?
Plan your work, and work your plan. Unfortunately, most practitioners suffer because they don’t have a plan, or never finished their plan, or don’t know how to implement their plan.
Action plans can help keep you on track and ensure that you’re covering all of your bases. One such action plan should revolve around new listings. Here are seven key things you should do each time you take a new listing.
Social media can do a lot for you, but you should avoid spending countless hours using it in ways that will not profit your business. Have a plan, touch your sphere, show your expertise, and organize and pre-post your ideas.
Too many practitioners conduct their business without a map, as if they were lost. Are they ahead of their goals or behind? Ahead of last year or behind? Winning or losing? They just don’t know.
As the old saying goes, insanity is doing the same thing over and over but expecting different results. This statement applies to real estate pros who don't incorporate strengths, weaknesses, opportunities, and threats into their business.
Deals stay together when one real estate pro takes control and accepts responsibility for managing, supervising, and directing every aspect of the transaction.
