Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

Selling Real Estate in the Era of Disaster

Four agents and brokers recount their struggles to help themselves, their clients, and their businesses recover after catastrophic events.

10 Action Steps to Realize Your ‘Future You’

Get organized and motivated with these tips for making your business and personal goals a reality this year.

How I Staged It: The Makings of a Master Retreat

Learn design touches that make the owner’s suite exude relaxation and sophistication.

Building Scents That Make Sense

Fragrance developers are helping build brand awareness in the real estate space.

Relationship Management Advice

Working With Buyers

two people presented with loan agreement

Be Clear on Co-signing Perils

If it looks like a jointly held mortgage will be the answer to getting the transaction done, don’t sugarcoat the facts.

Selling Difficult Listings

tv crew outside home

In the Trenches: Sales to Die For

A collection of stories from real estate professionals detailing crazy, funny, or poignant experiences that have happened on the job.

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

Smart Social Media

Implement your social selling skills for higher sales earnings and stronger client connections.