Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

Drive-Thru Closings: The Sale Must Go On

Real estate professionals find creative ways to keep closings on track as transactions are disrupted amid the coronavirus outbreak.

NAR Offers Relief on Business Tools During Crisis

The Right Tools, Right Now program has been reactivated to help members navigate this uncertain business climate.

Hot Buyer Segment: Single Women Over 55

These buyers, often newly single, are looking for sound real estate advice as they make their next move.

Increasing Your Emotional Intelligence Is Good for Business

Weichert Real Estate’s president offers three strategies for building EQ, which will lead to stronger decision-making skills.

Relationship Management Advice

Working With Clients

Couple looking at tablet

6 Tips to Turn Sellers Into Buyers

Content sponsor Quicken Loans® offers advice for making sure sellers enlist your help when they’re ready to purchase their next home.
young homebuyers

Go in for the Assist

Help renters leap into ownership with loan programs that offer down payment assistance—but make sure your clients know what they’re getting into.

Selling Difficult Listings

Fire damaged home

Out of the Rubble

Even a fire-ravaged home can attract a successful offer, one agent’s determination proves.

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

A Growing Niche

Here are some tips that can help you better understand the wellness trend in real estate.