Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

Moving Tips for Military Families

Content sponsor Quicken Loans offers advice for you and your veteran clients to iron out a complicated real estate transaction.

Break Through Spam Filters When Calling Prospects

Robocall culture has made it more difficult for salespeople to reach potential clients on the phone. Use this strategy to get more people to pick up.

Uncovering ROI in Real Estate Marketing

Use website and other digital marketing analytics to uncover clues on what’s attracting clients to your firm.

How to Choose a Real Estate Photographer

Hire a photographer who can help alleviate some of the pain points in the home selling process. Here are qualities to look for.

Relationship Management Advice

Working With Buyers

Selling Difficult Listings

"Pyramid" house outside of Phoenix, Ariz.

Properly Priced Pyramid

A seller with a love of ancient Egyptian monoliths needed a dose of reality and a buyer with flair.

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

Smart Marketing

Integrate traditional and digital marketing strategies to achieve higher levels of reach.