Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

Vaccines, Stimulus Are Fueling Seller Optimism

A new survey shows consumers are more upbeat about selling, hopeful news as many markets face severe housing shortages.

9 Personal Characteristics That Fuel Your Brand

You’ll want to try and represent these aspects of your personality in your marketing to appeal to your ideal customer.

10 Single-Family Rental Markets Set for the Most Growth

These rentals have become a booming business. Find out the counties that could see the highest annual gross rental yields this year.

Aspiring First-Time Buyers Persevere in Hot Market

Many eager house hunters have been searching for their first home for more than a year amid the challenges of competition and financing.

Relationship Management Advice

Working With Clients

Selling Difficult Listings

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

Best Business Practices

Agents are relying on technology more than ever to communicate with clients and show houses.