Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

‘You Can’t Afford to Ignore iBuyers’

What if you’re conducting a listing presentation with homeowners who’ve already received an instant offer on their property?

You’re Not Being Replaced by AI

Artificial intelligence is automating routine real estate tasks, but be aware of the risks.

6 Steps to Stay Competitive If the Market Tanks

With talks of a possible recession heating up, you can take measures now to ensure your company’s strength through future volatility.

The Tech Tools You Really Need

Don’t waste time and money chasing the next big thing when these tried-and-true products can meet your needs.

Relationship Management Advice

Working With Buyers

Selling Difficult Listings

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A 14-Year Path to Closing

Texas broker Jay Gohil learned the importance of consistent customer service after it took him nearly a decade and a half to sell a listing.
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In the Trenches: Curbside Selling

A collection of stories from real estate professionals detailing crazy, funny, or poignant experiences that have happened on the job.

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

Best Business Practices

These tips can help you stay organized and optimize your time during the seasonal housing rush.