Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

Break Through Spam Filters When Calling Prospects

Robocall culture has made it more difficult for salespeople to reach potential clients on the phone. Use this strategy to get more people to pick up.

3 Tips to Get the Most Out of Networking

Give your permission to get out there and make connections with your peers to boost your business and amplify your profile.

Mentally Ill Clients and Your Safety

Don’t be fearful of working with customers who have mental health challenges. Be respectful yet alert, and calm them during transaction challenges.

A Mixed Economic Picture Ahead

Home building is accelerating, but sales continue to lag.

Relationship Management Advice

Working With Buyers

Selling Difficult Listings

"Pyramid" house outside of Phoenix, Ariz.

Properly Priced Pyramid

A seller with a love of ancient Egyptian monoliths needed a dose of reality and a buyer with flair.

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

Generate More Leads

Picking up the phone is still the most profitable way to get business.