Sales & Marketing

Real estate sales tips, strategies, and marketing information to help you succeed

Why Every Real Estate Pro Should Have Their Own Website

Having a profile on a brokerage website just won’t cut it. Agents who create their own business website will attract more leads and build recognition.

Smart-Home Technology for Aging in Place

Help clients stay in their homes longer by showing them the safety, security, and conveniences that smart-home devices offer.

Keeping Your Cool While Livestreaming

Have the jitters before hosting a live video? These five pointers can help guide your broadcast to showcase your professionalism and authenticity.

Stress-Free Homes Are a Trending Niche

From family and jobs to finances and health, life is complicated. “Zen is in demand,” as one real estate pro says. Learn how you can provide that.

Relationship Management Advice

Working With Buyers

Selling Difficult Listings

large dog running upstairs with agent

In the Trenches: Down, Boy!

A collection of stories from real estate professionals detailing crazy, funny, or poignant experiences that have happened on the job.
A cottage renovation concept

Beware of the Flip

Sparkling new quartz countertops, polished hardwood floors, stainless steel kitchen appliances. Aren’t your buyers lucky? But when sellers...

Tell Us Your Sales Story

Did you recently sell a challenging listing? Or perhaps you have a funny story to share about life in the field, or an especially important lesson you learned in your first year of real estate. We want to hear about it!

Smart Marketing

Learn how your marketing can speak directly to buyers’ needs and concerns to rise above the noise.

illustration of marketing vehicles

5 Ways to Reboot Your Marketing

Content sponsor REBAC is offering a new course that demonstrates how a fresh marketing plan helps you gain a competitive edge.