Label Maker, Gift Cards and Blog Management Help

A monthly rundown of the latest gadgets that can help you succeed in real estate.

February 1, 2008

Label This

Printing at high speeds and high resolutions, the Brother QL-570 Label Printer will help you create professional labels for your direct mailings, presentations, and files. It also will help you customize promotional materials. The QL-570 prints up to 68 labels per minute. Its 300-by-600 dot-per-inch resolution reproduces high-quality logos, photos, or graphics for your labels. The compact printer comes with label creation software, which inserts a label-making icon on your toolbar in Microsoft Word, Excel, and Outlook. Highlight what you want included on a label, click the icon, and click “print” to create a label. The printer comes with a built-in automatic cutter to prevent jagged edges. Windows and Mac compatible. $99.99. Brother, Bridgewater, N.J.; 908-704-1700.

A Gift Card They’ll Remember

Next time you surprise your clients with a gift card, brand it with your photo or logo—so they won’t forget your generosity as they spend every penny of it. With Welcome Home gift cards, you’ll be able to give clients a Visa gift card, starting at $10, embossed with your photo, logo, and message. You also can present the card in a custom pop-up house or pop-up gift box. The personalized gift cards also can be used by brokers or to reward top-performing associates and assistants. A payment plan available for NAR members begins with a $49.95 deposit and then costs $19.95 per month for 24 months, plus $4.95 for each card and the gift card denomination amount.CardVark Inc., Williamsville, N.Y.; 888-956-9227, ext. 707 (for NAR members); www.welcomehomegiftcards.com

Blogging Made Easy

Want to start a blog but don’t want the pressure of having to constantly update it? Bring the Blog offers blogging software to help you easily create a real estate–focused Web journal and update its content daily. You’ll have a ghost writer who’s an expert in real estate provide you with daily, consumer-focused content that will be uploaded to your blog automatically. Add your own original postings to add variety to your blog and expand your reach to prospects, showcasing your brand in the process. The service allows you to easily upload blog entries, add your biography and photo, receive statistics on your blog traffic, and identify the most popular blog entries. You’ll also be able to offer RSS feeds of the blog. $399 per year. Cincinnati; sales@bringtheblog.com; www.bringtheblog.com.

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