Shane Michael Singh is a Chicago-area writer and a former REALTOR® Magazine intern.
A Mighty Pen, DIY Press Kit, and Tax Time Mileage Tracker
A monthly rundown of the latest gadgets that can help you succeed in real estate.
October 1, 2010
Never Miss a Word
Looking for new ways to publicize yourself and your real estate services? The PR Toolkit for Real Estate Professionals is a collection of customizable templates, tips, and instructions that will help you create a real estate–specific public relations campaign. Learn how to write press releases, implement social media strategies, boost your search-engine results, and become a trusted contact for newspaper reporters. The kit, which can be downloaded from the Web immediately after purchase, also includes a free PR consultation via the phone, e-mail, or Skype. $49.99. JW Public Relations; Kalamazoo, Mich.; 269-274-4071; www.jwprtoolkits.com.
Track Your Miles
Quickly and easily record your tax-deductible miles driven for business with MileBug, a mobile app available for the iPhone and Android and Symbian smartphones. The app breaks your records into detailed reports by vehicle or by business. Tailor the interface with frequent destinations, choose kilometers or miles, or set up custom rates. When tax time comes, all your mileage is in one paper-less location, which can be e-mailed or printed as an Excel file from your computer. Available through the iTunes App Store. $2.99. Izatt International; American Fork, Utah; http://milebug.com.