Well-meaning mentors may sometime go too far trying to help.

  1. Don’t take responsibility for directing the salesperson’s actions. Your role is to provide advice, not tell them everything they should do.
  2. Don’t try to make the associate be just like you. Help associates recognize and build strengths and use them to achieve business success.
  3. Don’t be too quick to solve every problem. Let associates think through issues and present solutions before you offer advice.
  4. Don’t betray a confidence unless you see a conflict with ethics or company policy. Trust is essential to a successful mentoring relationship.
  5. Don’t forget to say positive things. Make sure offer positive encouragement, even while offering corrections.
  6. Don’t gossip. There's a difference between gossiping about others without warrant and providing insider insights into how to deal with co-workers or vendors.
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