Where to Recruit
To find the best personal assistant, you can use some of the same strategies that you use to prospect for buyers and sellers. You’ll want to network with friends, family, clients, customers, your doctor, your butcher, your pastor, your church group — anyone who might express interest or offer leads on candidates for your personal assistant position. But be sure that if you hire a friend or relative or the children of friends and relatives, you won’t feel restricted in managing the person.
You might find the perfect candidate right under your nose in the form of a brokerage secretary, a part-time or new salesperson who needs paycheck security, or another salesperson’s assistant who has the time to work for two salespeople. Candidates for licensure also might appreciate gaining experience before branching out on their own. An already trained assistant also will save you a lot of time.
The best candidate, says trainer Ed Hatch, CRS®, of Ed Hatch Seminars in Greenbelt, Md., is a licensed salesperson in your office who’s a good people person but struggling with the business. “The second best source,” he says, “is a loan officer’s processor. They’re good on the phone, understand the business, and can solve problems.”
If you’re willing to train the candidate in real estate basics, contact an employment agency. That way you’ll find someone with clerical experience.
TIP: Local schools or real estate licensing schools may be a particularly good source if you want a part-time assistant; some business students might even be able to get course credit for the work they do for you
If networking doesn’t produce results, run an ad in the paper or create a job posting to be placed on various recruting Web sites. Make sure that your job post lists the specific skills and responsibilities you want. For instance, an ad might stipulate telephone skills, computer programs preferred, licensed or unlicensed status, hours per week, and whether the person can work from home. You can also leverage your LinkedIn connections to find a potential employee.
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