Property Marketing Options

There are three primary marketing venues for you to promote your new listing. They are:


  • Yard signs
  • Classified advertising
  • Display advertising
  • Radio-TV advertising
  • Social media advertising (e.g. Facebook ads)
  • Online advertising (e.g. Google AdWords)


  • Marketing brochure/flyers
  • Property information sheets
  • Web site listings
  • Social media postings
  • MLS listings
  • Broker-salesperson mailings

Personal Selling

  • Public open houses
  • Company and sales associate tours
  • Broker open houses

To learn more about each of these different types of property marketing, check out our tool kit on marketing property.

Notice: The information on this page may not be current. The archive is a collection of content previously published on one or more NAR web properties. Archive pages are not updated and may no longer be accurate. Users must independently verify the accuracy and currency of the information found here. The National Association of REALTORS® disclaims all liability for any loss or injury resulting from the use of the information or data found on this page.