Who Will Sponsor You?

You’ve done your research about different professions, evaluated your strengths, weaknesses, interests, and goals, now you are ready to launch your new career in real estate.

One of the first decisions you will need to make is which brokerage affiliation to select. You want a brokerage that will help you establish your career and support you while you grow your skills, experience, and business. In fact, this is one of the most important decisions you will make, because the company you select to first “hang your license” with can make or break your real estate career.

It may appear easy to get started, as many brokers may be recruiting you.  But that’s what brokers do. They earn more if they have more associates out there listing and selling. Many will put together a great presentation and parade past you a couple of sales associates who make $100,000 or more a year.

It’s easy to get wrapped up in the excitement and make an impulsive decision, but you need to be in control of the process and do your research to target opportunities with the best companies in your community. Remember, in this case, you are the buyer and you need to make sure you’re purchasing the right company—including its training, support mechanisms, and reputation—for your career. It’s time to slow down and do some research.

Source: Adapted from Your First Year in Real Estate by Dirk Zeller (Prima Lifestyles, 2001). Dirk Zeller is a speaker, trainer, coach, and author. He is the CEO of Real Estate Champions, a coaching company based in Bend, Ore.

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